Lauren Wang attempted period solutions from all about the globe. What she uncovered was the same product in various packaging.
On this episode of Behind Her Empire, the founder and CEO of the sustainable time period care brand name The Flex Co. discusses how she came to see herself as an entrepreneur and acquire on the menstrual marketplace.
Now presenting both equally reusable and disposable products and solutions, Flex grew from friends complaining about their intervals in Wang’s very small condominium to turn out to be a major model in sustainable time period care. Chronic yeast bacterial infections originally led Wang to abandon tampons, but she explained she uncovered menstrual cups to be awkward.
“I felt incredibly cheated and lied to by this substantial multibillion greenback field that sort of tends to make us go and obtain these solutions each and every one month that no one would seem to appreciate and no one definitely looks to dislike either people today,” Wang said. “Instead, we just variety of blame ourselves and blame our personal bodies for getting awful durations.”
In 2016, she released The Flex Co., offering menstrual discs as an substitute.
The path to launching her startup was tumultuous Wang claimed she uncovered herself virtually bankrupt after she miscalculated the initial structure and producing charges.
She to begin with meant to take a behind-the-scenes promoting position, inquiring other individuals to direct her business. When no a person took her up on the present, she reluctantly stepped into the leadership function.
Her enthusiasm for filling the hole in the menstrual industry inspired her to go after Flex without the need of any practical experience overseeing a corporation, she said. Wang largely seen herself as someone who could listen to customers—a mindset she said informs how she strategies increasing Flex’s achieve.
“I think I developed that empathy because I felt my very own period concerns weren’t getting listened to and were being currently being prompted by classic time period items, tampons, pads and natural and organic tampons,” Wang explained.
Listen to extra of the Driving Her Empire podcast. Subscribe on Stitcher, Apple Podcasts, Spotify, iHeart Radio or where ever you get your podcasts.
dot.LA editorial intern Kristin Snyder contributed to this post.
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